Play BloodRivals

What you are installing

A location-based territory game. You claim real street addresses by physically standing at them, build them up so they generate in-game income, and hold them against other players who can take them back. There is no augmented reality, nothing to catch, and no route or distance tracking.

If you are searching the stores rather than using the buttons above, the listing is BloodRivals: Claim the Map on the App Store and BloodRivals on Google Play, published by CreatorsJourney AS. Searching the two words separately finds an unrelated shooter.

What it needs

• A phone with GPS, and a willingness to go outside — claiming an address requires being at it. You can manage what you already hold from anywhere.
• An account, which takes an email address. Position is used live rather than kept as a movement history; what is and is not retained is on the privacy page.
• Walking, not running. There is no pace requirement and no workout to complete.

What it costs

Free to download and free to play, with no advertising of any kind — no rewarded video, no banners, no ad SDK. There are optional in-app purchases (BloodCoins, an in-game currency), and nothing has to be bought in order to play. There is no real-money payout: coins and property exist only inside the game.

Where the board is today

The player base is still small, and most players so far are in Norway, in Trondheim and Oslo. The map works anywhere buildings are mapped. Elsewhere, you and your team start the board. The live count is on the home page.

Curious how it compares? The rest of the genre is compared honestly, including where other games are the better pick.